About this item
The Messy Middle is the indispensable guide to navigating the volatility of new ventures and leading bold creative projects by Scott Belsky, bestselling author, entrepreneur, Chief Product Officer at Adobe, and product advisor to many of today's top start-ups. Creating something from nothing is an unpredictable journey. The first mile births a new idea into existence, and the final mile is all about letting go. We love talking about starts and finishes, even though the middle stretch is the most important and often the most ignored and misunderstood. Broken into three sections with 100 lessons, this no-nonsense book will help you: * Endure the roller coaster of successes and failures by strengthening your resolve, embracing the long-game, and short-circuiting your reward system to get to the finish line.
About the Author
Scott Belsky is a speaker, writer, and entrepreneur with a focus on the creative industries. As the founder and CEO of Behance, he oversees the Behance Network, the world's leading platform for creative professionals with millions of visitors every month; The 99%, a think tank and annual conference devoted to execution in creative teams; and Action Method, a popular online/mobile productivity application and line of organizational paper products. He lives in New York City. Learn more at ScottBelsky.com
