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In the spirit of Rebecca Traister's Good and Mad and Roxane Gay's Bad Feminist comes a courageous, in-depth investigation into the modern epidemic of shame in our society - what it is, why women are uniquely susceptible, and how we can shift the shame off our plates and live our best lives in an over-exposed, image-obsessed world.. For millions of women, shame is a vicious predator. It tells us we are less than, that we are unworthy. We try everything to escape shame - ignoring it, intellectualizing it, and even, ironically, shaming ourselves for feeling it. The reality is that women experience shame more frequently and more intensely than men - a direct result, as acclaimed journalist Melissa Petro explains, of a patriarchal culture that "urges women to feel bad about themselves, and then punishes them when they do.