About this item

A fascinating fusion of memoir, manners, and cultural history from a successful businesswoman well versed in the unique challenges of working in contemporary China.During the course of a career that has, quite literarily, moved her around the world, no country has fascinated Eden Collinsworth more than China, where she has borne witness to its profound transformation. After numerous experiences there that might best be called "unusual" by Western standards, she concluded that despite China's growing status as a world economy, businessmen in mainland China were fundamentally uncomfortable in the company of their Western counterparts. This realization spawned an idea to work collaboratively with a major Chinese publisher on a Western etiquette guide, which went on to became a bestseller and prompted a branch of China's Ministry of Education to suggest that she create a curriculum for the school system.



About the Author

Eden Collinsworth

Eden Collinsworth was president of Arbor House Book Publishing Co. and founder of the Los Angeles-based magazine Buzz before becoming a vice president at Hearst Corporation. She served as the chief of staff at the EastWest Institute, a global think tank; and, after writing a bestselling book in China for Chinese businesspeople on Western deportment, she launched a Beijing-based consulting company, which specialized in inter-cultural communication. She is on the board of Relief International.



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