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#1 NATIONAL BESTSELLER #1 INTERNATIONAL BESTSELLERWhat does everyone in the modern world need to know? Renowned psychologist Jordan B. Peterson's answer to this most difficult of questions uniquely combines the hard-won truths of ancient tradition with the stunning revelations of cutting-edge scientific research.Humorous, surprising and informative, Dr. Peterson tells us why skateboarding boys and girls must be left alone, what terrible fate awaits those who criticize too easily, and why you should always pet a cat when you meet one on the street.What does the nervous system of the lowly lobster have to tell us about standing up straight (with our shoulders back) and about success in life? Why did ancient Egyptians worship the capacity to pay careful attention as the highest of gods? What dreadful paths do people tread when they become resentful, arrogant and vengeful? Dr. Peterson journeys broadly, discussing discipline, freedom, adventure and responsibility, distilling the world's wisdom into 12 practical and profound rules for life. 12 Rules for Life shatters the modern commonplaces of science, faith and human nature, while transforming and ennobling the mind and spirit of its readers.



About the Author

Jordan B. Peterson

Jordan Peterson is a Canadian clinical psychologist, cultural critic, and professor of psychology at the University of Toronto. His main areas of study are the psychology of religious and ideological belief, and the assessment and improvement of personality and performance.From 1993 to 1997, Peterson lived in Arlington, Massachusetts, while teaching and conducting research at Harvard University as an assistant and an associate professor in the psychology department. During his time at Harvard, he studied aggression arising from drug and alcohol abuse, and supervised a number of unconventional thesis proposals. Afterwards, he returned to Canada and took up a post as a professor at the University of Toronto.In 1999, Routledge published Peterson's Maps of Meaning: The Architecture of Belief. The book, which took Peterson 13 years to complete, describes a comprehensive theory for how we construct meaning, represented by the mythical process of the exploratory hero, and provides an interpretation of religious and mythical models of reality presented in a way that is compatible with modern scientific understanding of how the brain works. It synthesizes ideas drawn from narratives in mythology, religion, literature and philosophy, as well as research from neuropsychology, in "the classic, old-fashioned tradition of social science."Peterson's primary goal was to examine why individuals, not simply groups, engage in social conflict, and to model the path individuals take that results in atrocities like the Gulag, the Auschwitz concentration camp and the Rwandan genocide. Peterson considers himself a pragmatist, and uses science and neuropsychology to examine and learn from the belief systems of the past and vice versa, but his theory is primarily phenomenological. In the book, he explores the origins of evil, and also posits that an analysis of the world's religious ideas might allow us to describe our essential morality and eventually develop a universal system of morality.Harvey Shepard, writing in the Religion column of the Montreal Gazette, stated: "To me, the book reflects its author's profound moral sense and vast erudition in areas ranging from clinical psychology to scripture and a good deal of personal soul searching. ... Peterson's vision is both fully informed by current scientific and pragmatic methods, and in important ways deeply conservative and traditional."In 2004, a 13-part TV series based on his book Maps of Meaning: The Architecture of Belief aired on TVOntario. He has also appeared on that network on shows such as Big Ideas, and as a frequent guest and essayist on The Agenda with Steve Paikin since 2008.In 2013, Peterson began recording his lectures ("Personality and Its Transformations", "Maps of Meaning: The Architecture of Belief") and uploading them to YouTube. His YouTube channel has gathered more than 600,000 subscribers and his videos have received more than 35 milli



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