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The #1 bestselling pioneer of "fratire" and a leading evolutionary psychologist team up to create the dating book for guys Whether they conducted their research in life or in the lab, experts Tucker Max and Dr. Geoffrey Miller have spent the last 20 years learning what women really want from their men, why they want it, and how men can deliver those qualities.The short answer: become the best version of yourself possible, then show it off. It sounds simple, but it's not. If it were, Tinder would just be the stuff you use to start a fire. Becoming your best self requires honesty, self-awareness, hard work and a little help.Through their website and podcasts, Max and Miller have already helped over one million guys take their first steps toward Ms.



About the Author

Tucker Max

Tucker is the co-founder and CEO of Book In A Box, a company that turns book writing and publishing into a service.

Tucker Max has written three #1 New York Times Best Sellers, which have sold over 3 million copies worldwide. He is credited with being the originator of the literary genre, "fratire," and is only the third writer (after Malcolm Gladwell and Michael Lewis) to ever have three books on the New York Times Nonfiction Best Seller List at one time.

He co-wrote and produced the movie based on his life/book, also titled "I Hope They Serve Beer In Hell." He was nominated to the Time Magazine 100 Most Influential List in 2009.

He received his BA from the University of Chicago in 1998, and his JD from Duke Law School in 2001. He currently lives in Austin, Texas, with his wife Veronica and son Bishop.



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