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Why doesn't the explosive growth of companies like Facebook and Uber deliver more prosperity for everyone What is the systemic problem that sets the rich against the poor and the technologists against everybody else When protesters shattered the windows of a bus carrying Google employees to work, their anger may have been justifiable, but it was misdirected. The true conflict of our age isn't between the unemployed and the digital elite, or even the 99 percent and the 1 percent. Rather, a tornado of technological improvements has spun our economic program out of control, and humanity as a whole - the protesters and the Google employees as well as the shareholders and the executives - are all trapped by the consequences. It's time to optimize our economy for the human beings it's supposed to be serving.
About the Author
Douglas Rushkoff is the author of Present Shock: When Everything Happens Now as well as a dozen other bestselling books on media, technology, and culture, including Program or Be Programmed, Media Virus, Life Inc and the novel Ecstasy Club. His latest book, Throwing Rocks at the Google Bus: How Growth Became the Enemy of Prosperity, will be published by Penguin/Portfolio in March 2016. He is Professor of Media Theory and Digital Economics at CUNY/Queens. He wrote the graphic novels Testament and A.D.D., and made the television documentaries Generation Like, Merchants of Cool, The Persuaders, and Digital Nation. He lives in New York, and lectures about media, society, and economics around the world.Rushkoff's first book about digital culture, Cyberia, was canceled by Bantam in 1992 because they thought the Internet would be "over" by the time the book came out in 1993. It came out the next year with HarperCollins. When he told his publicist there about listing the book on Amazon, she replied "that sounds great! Is Amazon for the Mac or the PC? "
