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From Time 100 honoree Saad Mohseni, the deeply moving and surprising story of the attempt to build a truly independent media company in contemporary Afghanistan.Saad Mohseni, chairman and CEO of Moby Group, Afghanistan's largest media company, charts a twenty-year effort to bring a free press to his country after years of Taliban rule, and how that effort persists even after the Taliban's return to power in 2021.In the heady early days of the American occupation, Mohseni returns to Kabul which he had last seen as a child before the Soviet invasion. Casting about for ways to be involved in the dawn of a new Afghanistan, Mohseni makes what seems like a quixotic decision to leave the comforts of a career in international banking to start a Kabul radio station with his three siblings.