About this item
International bestselling author and Stanford University professor Tina Seelig adapts her wildly popular creativity course to a practical guide on how to put your best ideas into action.For the past fifteen years, Professor Tina Seelig has taught her Stanford students how to creatively unleash their unique entrepreneurial spirits. In Creativity Rules, she shares this wisdom, offering inspiration and guidance to transform ideas into reality. Readers will learn how to work through the four steps of The Invention Cycle: Imagination (envisioning things that do not yet exist) , Creativity (applying your imagination to address a challenge) , Innovation (applying creativity to generate unique solutions) , and Entrepreneurship (applying innovation, to bring ideas to fruition, where our ideas then gain the power to inspire the imaginations of others) .
About the Author
Dr. Tina Seelig is Professor of the Practice in the department of Management Science and Engineering at Stanford University School of Engineering, and faculty director of the Stanford Technology Ventures Program. She teaches courses on creativity, innovation, and entrepreneurship at the d.school at Stanford University. Tina earned her Ph.D. in Neuroscience from Stanford Medical School, has worked as a management consultant, a software producer, and as an entrepreneur. She has received many honors, including the SVForum Visionary Award, the Gordon Prize from the National Academy of Engineering, and the National Olympus Innovation Award. She has also written 17 books and educational games, including What I Wish I Knew When I Was 20 (2009) , and inGenius: A Crash Course on Creativity (2012) , and Insight Out (2015.) Her newest book, Creativity Rules will be released in Sept 2017.
