About this item
"What if there were a clear set of instructions to help you bring your best ideas to life? As with a recipe, you could take a compelling idea and with concrete steps, transform it into something extraordinary.As a professor at Stanford University, Tina Seelig has dedicated her career to teaching the practice of moving from imagination to implementation. In Insight Out, she welcomes you into her classroom and crisply defines the core concepts of imagination, creativity, innovation, and entrepreneurship, presenting an elegant and much-needed model she calls the 'Invention Cycle.' This new approach enables you to see obstacles as opportunities, inspire others to share your vision, and ultimately bring more ideas to fruition.Filled with surprising research, examples from her Stanford classroom, and stories from around the world--Silicon Valley to San Quentin State Prison, rural Pakistan to the North Pole--Insight Out offers essential and unexpected strategies that will help bring even the slightest flicker of an idea to life.
About the Author
Dr. Tina Seelig is Professor of the Practice in the department of Management Science and Engineering at Stanford University School of Engineering, and faculty director of the Stanford Technology Ventures Program. She teaches courses on creativity, innovation, and entrepreneurship at the d.school at Stanford University. Tina earned her Ph.D. in Neuroscience from Stanford Medical School, has worked as a management consultant, a software producer, and as an entrepreneur. She has received many honors, including the SVForum Visionary Award, the Gordon Prize from the National Academy of Engineering, and the National Olympus Innovation Award. She has also written 17 books and educational games, including What I Wish I Knew When I Was 20 (2009) , and inGenius: A Crash Course on Creativity (2012) , and Insight Out (2015.) Her newest book, Creativity Rules will be released in Sept 2017.
