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Innovate or dieFor thirty years, Gary Shapiro has observed the worlds most innovative businesses from his front-row seat as leader of the Consumer Electronics Association. Now he reveals the ten secrets of ninja innovators like Apple, Amazon, Google, Microsoft, and many others.What does it take to succeed Discipline. Mission-oriented strategy. Adaptability. Decisiveness. And a will for victory. In short, todays most successful businesses are ninja innovators. Drawn from Gary Shapiros three decades of experience leading the consumer electronics industry, Ninja Innovation takes readers behind the scenes of todays top enterprises, uncovering their ten essential strategies for success.As head of the Consumer Electronics Association and its influential annual trade show, the International CES, Shapiro has worked with the most innovative companies in historyIntel, IBM, and Samsung, to name a fewfocusing on creating policies and events that produce revolutionary products year after year.
